The first thing that customers look at the moment they enter a restaurant is the menu. Some establishments have waiters bringing printed menus to the diner’s table, while others are taking advantage of technology and flashing their products on a large display right above the ordering counter.
Digital signage software is a communication tool that is primarily used to inform its viewers on items important to them, whether about a new product launch or an important safety announcement. In settings likeschools, malls, buildings, airports, and hospitals, among others, you’ll often find a[…]
Airports are always buzzing with activity, from people checking in their luggage to passengers boarding their flights. It’s a transportation hub that never runs out of action, which calls for a well-organized and efficient system to manage foot traffic and keep people informed of their flight[…]
Advertisement collaterals have been around for centuries – we see them everywhere, from large posters mounted from the top of tall buildings to billboards we see as we drive down the highway. Categorized as out-of-home (OOH) advertising, these collaterals have always been an effective medium for[…]
We see digital signage everywhere — along the streets as we walk across our city’s central business district, in the subway during our commute to work, and maybe even the moment you step into your office lobby.
Businesses invest in digital signage with the primary goal of communicating with and marketing to their customers. They use this technology to attract their target market, keep them engaged, and ultimately, improve sales.
The most common use for digital signage systems is to market a business’ products and services. But it serves an even bigger purpose — to inform. From introducing a movement to announcing safety information, digital signage solutions are first and foremost a public communications tool.
While single-screen digital signage is, by a long shot, more effective than traditional signage, you might want to level up your display further. Perhaps you have more content and information than you can show on one screen, or you simply want to boost your content delivery with a cutting-edge and[…]
Digital signage is everywhere, to the point that you likely come across one or two every time you head out. Businesses have seen the advantages that cloud based digital signage can bring over traditional signage, but the question is if they’re using it right.
Digital signage and touchscreen kiosks are two technologies that are seeing tremendous growth and use in recent years. However, the rising popularity of both has led to confusion about their differences and applications. And in turn, businesses need help deciding which to employ for their unique[…]
While commercially made digital signage screens are made of properties that can wick off moisture, dirt, and debris, there will come a time when your digital sign will need cleaning. Sooner rather than later, your display will start collecting dust and fingerprints from curious visitors — even if[…]
Digital signage used to be reserved for large corporations, and you could tell by what was being advertised on busy electronic billboards mounted on buildings in the city center. But thanks to advancements in digital sign technology, from LED screens to easier-to-use software, digital signage has[…]
